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There is no
I in Design

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Ok, there is but there shouldn’t be. Designers should never think about a person’s experience in isolation.

I'm Abigail, a design researcher that uses design thinking methods and human-centered design to construct experiences that focus on creating vital connections between people, their environment and their community.

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FEATURED PROJECT

Bridging Worldviews

Communicating traditional Hawaiian concepts to connect University of Hawai’i at Mānoa students to indigenous practices.

Work

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Untangling
Complex Challenges

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Using design thinking frameworks to structure data, uncover compelling insights, and seize opportunity areas.

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FEATURED BLOG ARTICLE

Stuck In The Cycle

Young adults’ motivations, mental models, and aspirations in clothing consumption
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